123bd Privacy Policy — How We Protect Your Personal Data

123bd collects personal data in two primary ways: data you provide to us directly, and data we collect automatically as you interact with the platform. The categories of personal data we may collect include the following:

Data You Provide Directly

• Account registration data: full legal name, date of birth, residential address (including city — e. g. Dhaka, Chittagong, Sylhet, Khulna), email address, and mobile phone number.
• Identity verification (KYC) documents: government-issued photo ID (National ID card, passport, or driving licence), proof of address, and where required, proof of payment method ownership.
• Payment information: mobile financial service (MFS) account number (bKash, Nagad, Rocket, or Upay) used for deposits and withdrawals. We do not store full MFS PINs or passwords.
• Customer support communications: messages, attachments, and other content you submit through live chat or email when contacting the 123bd support team.
• Responsible gaming preferences: deposit limits, session time limits, cooling-off periods, or self-exclusion requests you submit through your account settings or via support.

Data Collected Automatically

• Device and browser data: IP address, browser type and version, operating system, device type (desktop, mobile, tablet), screen resolution, and language preferences.
• Usage and behavioural data: pages visited, time spent on each page, games accessed, bet amounts, wagering activity, session duration, and navigation paths through the platform.
• Cookie and tracking data: session cookies, persistent cookies, and similar technologies used to maintain your login session and analyse platform usage (see the Cookies section below for full details).
• Transaction logs: timestamps, amounts, payment method references, and outcomes for all deposit and withdrawal transactions processed through your account.
• Geolocation data: approximate location derived from your IP address, used to apply regional access controls and deliver a locally relevant experience to players in Bangladesh.

123bd uses the personal data we collect for specific, legitimate purposes that are necessary for the operation of the platform and the fulfilment of our obligations to you as a player. We do not use your data for any purpose not described in this Privacy Policy without first obtaining your explicit consent.

The primary purposes for which 123bd processes your personal data are as follows:

• Account creation and management: to register your 123bd account, verify your identity, maintain your account profile, and provide you with access to the full range of platform features including casino games, cricket betting, and slots.
• Transaction processing: to process your deposits and withdrawals via bKash, Nagad, Rocket, and Upay; to maintain accurate financial records; and to detect and prevent fraudulent transactions.
• Identity verification and KYC compliance: to verify that you meet the 18+ age requirement, to confirm your identity in accordance with anti-money laundering obligations, and to ensure only eligible players access real-money gaming features.
• Customer support: to respond to your enquiries, resolve account issues, process complaints, and communicate with you about your account status, including security alerts and transaction confirmations.
• Platform personalisation: to remember your preferences, display relevant game recommendations, and deliver a consistent experience tailored to players in Bangladesh, including content relevant to BPL cricket, local payment methods, and seasonal promotions.
• Legal and regulatory compliance: to fulfil obligations under applicable law, including anti-money laundering (AML) requirements, fraud prevention, age verification, and responsible gaming obligations. Certain data may be retained for legally mandated periods regardless of account status.
• Security and fraud prevention: to detect, investigate, and prevent fraudulent activity, abuse of bonus terms, multiple-account violations, and other conduct that breaches our Terms & Conditions or applicable law.
• Platform improvement and analytics: to analyse usage patterns, identify technical issues, test new features, and improve the overall performance and user experience of the 123bd platform.
• Marketing communications: to send you promotional offers, bonus notifications, and news about 123bd games and tournaments — but only where you have opted in to receive such communications. You may opt out at any time by contacting [email protected] or updating your communication preferences in your account settings.

In the course of operating the 123bd platform, we share certain personal data with trusted third-party service providers and, in specific circumstances, with regulatory or law enforcement authorities. All third-party data processors with whom we share personal data are contractually required to process that data only for the purposes specified by 123bd and to apply appropriate security measures.

Payment Service Providers

When you make a deposit or withdrawal, necessary transaction data (including your MFS account reference and transaction amount) is shared with the relevant payment provider — bKash, Nagad, Rocket, or Upay — to facilitate the transfer of funds. 123bd does not share your full personal profile with payment providers; only the minimum data required to complete the transaction is transmitted.

Identity Verification Partners

To fulfil our KYC and age verification obligations, 123bd may engage specialist identity verification service providers to validate government-issued documents and confirm that players meet the 18+ eligibility requirement. These providers process your identity data in a secure environment and are prohibited from retaining or repurposing it beyond the verification task.

Game Content Providers

The casino games and sports betting markets available on 123bd are supplied by third-party game providers and data feed providers. These providers may receive technical session data (such as an anonymised session token and game result logs) to operate games correctly and ensure accurate crediting of winnings to your 123bd balance. Game providers do not receive your personally identifiable information (name, address, NID) unless specifically required for platform operation and disclosed to you at the time.

Legal and Regulatory Authorities

123bd may disclose your personal data to law enforcement agencies, financial intelligence units, courts, or other governmental authorities where we are legally required to do so, where such disclosure is necessary to prevent or detect a crime, or where we are responding to a valid legal order. We will notify you of such a disclosure where we are legally permitted to do so.

Business Transfers

In the event that 123bd undergoes a merger, acquisition, or sale of all or substantially all of its assets, your personal data may be transferred to the acquiring entity as part of that transaction. You will be notified of any such transfer and of any material changes to this Privacy Policy that result from it, with a reasonable period to object before the transfer takes effect.

123bd uses cookies and similar browser-based tracking technologies to operate the platform, maintain your login session, remember your preferences, and gather anonymised analytics data that helps us improve the service. This section explains the types of cookies we use, their purpose, and how you can manage your cookie preferences.

What Are Cookies?

A cookie is a small text file placed on your device by a website when you visit it. Cookies allow the website to recognise your device on subsequent visits and to store information about your session, preferences, and interactions. Cookies do not contain executable code and cannot access other files on your device.

Types of Cookies We Use

Managing Your Cookie Preferences

You may manage or disable non-essential cookies through your browser's settings. Most modern browsers allow you to block all third-party cookies, delete existing cookies, or receive a warning before a cookie is stored. Please note that disabling strictly necessary cookies will prevent core platform features — including account login and transaction processing — from functioning correctly.

To opt out of analytics or marketing cookies specifically, you may update your communication and tracking preferences in your 123bd account settings, or contact [email protected] with your opt-out request. Opting out of analytics cookies does not affect your ability to use any gameplay or betting feature on the platform.

Security Measures

123bd implements a range of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, alteration, disclosure, or destruction. These measures include:

• TLS/SSL encryption for all data in transit between your device and our servers.
• Encryption at rest for sensitive data categories including identity documents and financial records.
• Role-based access controls that limit staff access to personal data to only those whose job functions require it.
• Regular security audits and penetration testing of platform infrastructure.
• Multi-factor authentication requirements for administrative access to production systems.
• Logging and monitoring of all access to systems that store or process personal data, with automated alerts for anomalous activity.

While 123bd takes all reasonable steps to protect your personal data, no internet-based platform can guarantee absolute security. In the event of a data breach that is likely to affect your rights, 123bd will notify affected players without undue delay and will take immediate steps to contain and remediate the breach.

Data Retention

123bd retains your personal data for as long as your account is active and for such further period as is necessary to fulfil the purposes outlined in this Privacy Policy or to comply with legal obligations. The following general retention periods apply:

• Account and identity data: retained for the duration of your account plus a minimum of five (5) years after account closure, to comply with anti-money laundering record-keeping requirements.
• Transaction records: retained for a minimum of five (5) years from the date of each transaction.
• Customer support communications: retained for three (3) years from the date of each interaction, or longer if the subject matter is relevant to an ongoing dispute or legal proceeding.
• Cookie and analytics data: retained in anonymised form for up to twenty-four (24) months from collection.
• Marketing preference records: retained for the duration of your account to maintain an accurate record of your opt-in and opt-out history.

Upon expiry of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be linked to an identifiable individual. Where data is anonymised rather than deleted, it may be retained indefinitely for statistical analysis and platform improvement purposes.

123bd will respond to all valid data subject requests within 30 calendar days of receiving them. In cases of complexity or high volume, we may extend this period by a further 30 days, in which case we will notify you of the extension and the reason for it within the initial 30-day window. We will not charge a fee for handling reasonable requests. Where requests are manifestly unfounded or excessive, we reserve the right to charge a reasonable administrative fee or decline to act.

123bd takes its obligation to prevent underage gambling extremely seriously. In addition to the age verification procedures applied at the point of registration and during KYC review, we employ ongoing monitoring to detect patterns of use that may indicate an account is being accessed by a minor.

If 123bd discovers or has reasonable grounds to suspect that an account is held by a person under the age of 18, the account will be immediately suspended pending investigation. If the suspicion is confirmed, the account will be permanently closed, all personal data associated with it will be handled in accordance with our data retention policy, and any net winnings accrued will be forfeited. 123bd may report the matter to relevant child protection or law enforcement authorities where required.

Parents and guardians who believe a minor may have registered an account or submitted personal data through the 123bd platform are encouraged to contact us immediately at [email protected]. We will investigate and take appropriate action as a matter of priority. We also strongly recommend the use of parental control software on any device that may be accessible to persons under 18.

Updates to This Privacy Policy

123bd reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, applicable law, or platform features. When we make a material change to this Policy, we will update the "Last Updated" date at the top of the document and, where the change is significant, notify registered players by email or by a prominent notice on the platform. We encourage you to review this Privacy Policy periodically to stay informed about how we handle your personal data.

Continued use of the 123bd platform following the publication of an updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree to the updated Policy, you should discontinue use of the platform and contact us to request account closure.

How to Contact Us

If you have any questions about this Privacy Policy, wish to exercise a data subject right, wish to withdraw consent to marketing communications, or wish to raise a complaint about how your personal data has been handled, please contact the 123bd privacy team using the details below:

This Privacy Policy was last reviewed and updated in January 2026. 123bd is committed to transparency in all matters relating to the personal data of its players. If you feel that your privacy concerns have not been adequately addressed by our support team, you have the right to escalate the matter to the appropriate data protection authority in your jurisdiction.